An accurate planning image is referred to as an Accurate Visual Representation (AVR)
“A still or moving image which reliably shows the location of a proposed development as accurately as possible; it may illustrate the degree to which the development will be visible, its detailed form or the proposed use of materials.”
London View Management Framework (LVMF)
Avoid Planning Delays:
AVR images remove uncertainty and objections. An accurate image will help speed up the planning and development process.
AVRs must be prepared following a well-defined and verifiable procedure and can be relied upon by assessors to represent accurately the selected visual properties of a proposed
Gain the Trust of Local Authorities:
Prove your images are accurate by submitting an AVR Production Document with all planning imagery which includes the Method Statement and records all information used in image production.
AVR Level 0
Toned Area Showing Location and Size Ideal for first meeting with Local Authority
AVR Level 1
Redline Confirming Degree of Visibility Lower cost AVR planning Image
AVR Level 2
Shaded Explaining Architectural Form Discuss form without distraction of coloured
AVR Level 3
Photorealistic Confirming Use of Materials Most realistic AVR planning image